Pharmaceuticals

1998-2001

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MERCK & CO., Whitehouse Station, NJ

11/98 - 2/01

     

Vice President, Worldwide Human Health Marketing, Hospital Products


Responsibilities and accomplishments:

Led Global Marketing Teams to develop and implement global marketing strategy to support Merck Hospital Products portfolio worldwide, including successful ex-US launch of the GP IIb-IIIa inhibitor Aggrastat, continued strong growth of Primaxin/Tienam, and pre-launch activities for the novel antibacterial and antifungal agents Invanz and Cancidas


Managed team of professionals to direct, support and share marketing information and best practices for current and future Hospital Products across Merck regions and subsidiaries worldwide


Served in most senior marketing and managed care roles on corporate Merck Worldwide Business Strategy Teams for antibacterial/antifungal, and anti-platelet products


Managed strategy and coordinated tactical implementation for Merck international managed care initiatives, including 7 pilot projects worldwide